Digital ecosystems for sustainable mutual value creation – a great potential
By Jürg Meierhofer, ZHAW
With the CAS Smart Service Engineering of ZHAW School of Engineering we had the chance to spend two days this week at the Mobiliar Forum Thun (many thanks Fabrizio Laneve) . Moderated by Ina Goller in very focused and agile way, we further developed and refined the mutual value creation in the ecosystems of our service innovation cases.
It turned out that ecosystem design is a) extremely important for value creation, b) not trivial, c) creates new resources by successfully integrating existing resources. Our ambition was to quantify the value stream in the ecosystems. It turned out that while even the quantification of economic value is very demanding, but often possible, the quantification of social and emotional value streams is a widely open field which requires further research. We are looking forward to this challengin yet extremely rewarding work.
CAS Smart Service Engineering: https://www.zhaw.ch/de/engineering/weiterbildung/detail/kurs/cas-smart-service-engineering-data-product-design/
Mobiliar Forum Thun: https://www.mobiliar.ch/die-mobiliar/nachhaltigkeit-engagement/das-gesellschaftsengagement-der-mobiliar/unternehmen-und-arbeit/innovationsplattform-mobiliar-forum-mit-innovation-fuer-die-zukunft
The practical conference on digital ecosystems in Winterthur just before this workshop (http://www.zhaw.ch/i40konferenz) was the ideal kick off to this workshop, in which we all became co-creative ecosystem designers ourselves.